Last updated: 27 April 2023


Ten Principles for Good Design

A free minimal wallpaper of Ram's ten principles.

I've long been a huge fan of Dieter Rams and his extensive portfolio of work at Braun and Vitsœ.

When I heard that Gary Hustwit was looking for funding to film a movie about Rams' career, I couldn't resist backing it on Kickstarter.

One of the perks was to get a letterpress of the ten principles on card. This was set in a beautiful font close to Archia by Atipo (I believe it might be Space Mono by Colophon) that I wanted to reimagine for the digital screen as a reminder of the principles. This allowed me to have a constant reminder to ensure my designs are always refined and focus on delivering maximum value in a minimal form.

I've made this wallpaper available to download in three sizes for mobile, tablet and desktop. You can grab them below. In my version, I've set this in Archia.

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First published: 03 December 2020

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